Earlier this week, the Wall Street Journal had an interesting article about a mother who picked her unborn child’s name by how poorly the name performed as a Google search.

She wants to give her son that extra edge – she wants people to be able to find him quickly on the internet, after he is accomplished. And because searching for his name doesn’t yield good results, it would be relatively easy for him to get up on the rankings.

People can go around giving their kids obscure names all they want, but they need to know that there are other options. Like search engine optimization and Google AdWords.

Giving your son a bad name is just mean.

No, it’s criminal.

Labels: egosurfing, Google, search engine optimization