Tuesday, March 28, 2006
10 Tips for Becoming More Creative
When I checked my email this morning I was pleased to receive a very complementary email about one of my latest ClickZ articles from Stefan Engeseth, CEO of Detective Marketing. After perusing his site for a while I came across this list of "10 Tips For Becoming More Creative." They rock! Try a couple and see for yourself.
- Hire people who have different talents than you.
- Install a random control in the elevator so that everyone ends up on the wrong floor. Get a head start by pressing the wrong button today.
- Exchange Filofaxes with each other.
- Bring your children to work.
- Invite your customers to participate in projects at an early stage.
- Invite someone from the street to attend your next meeting.
- Mix people in meetings: for example sales people and marketing people.
- Change the setting of the meeting. Why not hold your next meeting at a kindergarten?
- Create imbalance. Stand on one leg during a meeting and seek imbalance. Seek imbalance in the marketplace.
- Use simple language. A good idea thrives on simplicity.
- Always go the extra mile and do a little more than what’s on the list.




